Sure, some products can and will sell themselves but without marketing, how are you going to get the word out that the product exists in the first place? Every business needs it in various forms which is why marketers take on many roles in order to do their jobs effectively.

With this, it can be said that marketers have a lot on their plate. They’re jacks of many trades as they need to be well-versed in various areas and accomplish tasks that greatly differ in variety. Things can certainly get overwhelming so a great tool is always necessary to simplify their job.

Marketing tools have always been available but there’s always room for improvement, especially with how dynamic the field is. What was cutting-edge years ago may be obsolete now, especially with the amount of data available. Then, there’s also the issue of usability, as such tools are not always with simplicity in mind.

Panoramic aims to change all of these with its powerful and modern marketing intelligence platform. Built by marketers, they know exactly what the people in the industry needs, allowing them to address specific needs and requirements that are unique to the field.

What exactly is it, though? Panoramic is a specialized workspace that is crafted specifically for marketers. It’s designed to serve as a platform where teams can collaborate and communicate to better streamline their working process.

It’s also an AI-powered marketing analytics tool. It will let users gather and map data in one place. It’s also designed to help teams measure their performance using the historical and industry data they have gathered. It basically frees marketers from the need to code and transform their data into more digestible bits, promising more efficiency and a better understanding of the available data.

Trusted by giants like Sony Pictures, 20th Century Fox, Blumhouse Productions, MGM, Sweetgreen, TruConnect, and Cha Cha Matcha, there’s a very good chance that this marketing platform can change the marketing operations of your business for the better, too.

Panoramic recently emerged from stealth with $35 million in funding from TPG Growth’s Affinity Group and others. LinkedIn

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