Elon Musk Walks Into Twitter HQ With a Sink, Changes Profile to ‘Chief Twit’
Elon Musk visited Twitter’s headquarters in San Francisco on Wednesday, posting a video clip of himself carrying a kitchen sink into the offices. He also changed his public profile descriptor to “Chief Twit.”
Musk is due to address staff at Twitter on Friday, the deadline for his planned $44 billion deal to take the company private. The social media platform is expected to come under Musk’s ownership by 5 p.m. New York time on Oct. 28.
Leslie Berland, Twitter’s chief marketing officer, sent a memo to employees on Wednesday saying that Musk was visiting the company’s headquarters this week.
“Elon is in the SF office this week meeting with folks, walking the halls, and continuing to dive in on the important work you all do,” Berland wrote in the memo. “For everyone else, this is just the beginning of many meetings and conversations with Elon, and you’ll all hear directly from him soon.”
Musk’s visit to Twitter comes as the company is under pressure to prove its value to shareholders. Twitter stock has fallen more than 20 percent since April when Musk first hinted at taking the company private.
Twitter has been struggling to grow its user base and generate more revenue, even as it has become a key platform for news and political discourse. The company is also facing increased scrutiny from regulators around the world.